the sad part is, back in the mid 80's they were truly leading the american manufacturers. 5 of the top 10 best sellers were fords, quality was rising rapidly, and products such as the Tarus and then Explorer were ground-breaking and clbutt-leading.
Mr. Ford had a LONG way to go when he took over from Ghosn, and I'm both encouraged and excited by what they're doing. Personally, I like the Five Hundred, and I'm just about in lust with the Fusion. I drive a Focus, but if TODAY I had to replace it, it wouldn't be with another Focus... I'd want something a bit more refined. Honestly, the Cobalt is a heck of a car, but I'd probably go for a Mazda 3.
That being said, Ford still HAS a long way to go. In a word - unfocused. Right now, they're in the 'fix the product' stage, and that means replacing products into existing niches. You can see from their concepts they're getting ready to expand into new niches or overhaul what they have (the Edge), but there's only so much work a staff can go, and I get the distinct feeling that the SVT staff are idleing right now.
Built like a Mercedes 3636interesting thread. as i understand it, one of the big cost advantages that the japanese have is simply that their...
Built like a Mercedes 3637Agreed, there is no doubt that once they find there is a market for the stuff, they will sell, rather than pay, to get rid of it. However, the sources for this go...
Maybe more later on my thoughts for product placement
(and, yes, Ford, I would move to detroit for a product planning job and a high 6-figure salary! :)) jp
